PROFIT LAB. LAB · LIVE · 24/7
EXP-001 // 1:1 Consultation

You're spending.
You're not
scaling.

One call with Mohamed Essam, founder of Profit Lab. We open your numbers, find what's actually breaking, and you leave with what to fix first. Not a pep talk.

E-commerce brand owners Media buyers Written plan in 48h
EXP-002 // Who it's for

Two kinds of people
book this.

E-commerce brand owners
  • Your ROAS looks fine but the bank account doesn't.
  • You hit a spend ceiling and every scale attempt breaks the account.
  • You don't trust what your agency or buyer is telling you.
  • You want a second opinion before you burn another month.
Media buyers
  • You run accounts and one of them is stuck.
  • You want someone to read the data with you, line by line.
  • You're ready to move from launching ads to owning results.
  • You need a structure for testing, scaling and reporting.
Not for you if
  • You want a guaranteed number from a single call. Nobody honest sells that.
  • You want someone to run your ads for you. That's the agency — Work with Profit Lab.
  • You won't share real numbers. No numbers, no diagnosis.
EXP-003 // What we can cover

Bring any
problem.

Ads are only part of it. Pick one topic or mix a few. The session goes where your business needs it.

Brand owners

Financials

Break-even ROAS, margins, cash flow. Know if you're actually making money.

Both

Creative analysis

Which ads work, why, and what to make next.

Brand owners

Seasonality

Plan your promo calendar, Black Friday and the slow months.

Both

Ad account structure

Campaigns, budgets and testing that scale without breaking.

Brand owners

Restock system

Stock the winners before they sell out, not after.

Both

Reporting that works

The report that shows what's really happening, and what to do next.

Media buyers

Getting clients

How to find, pitch and close clients as a media buyer.

Media buyers

Your daily system

The daily routine for running client accounts without chaos.

Media buyers

Managing a team

Hiring, delegating and keeping quality high as you grow.

Both

Using AI

Where AI saves you hours: analysis, creative, reporting.

Your call

And more

Bring your own question. If it touches your growth, we can cover it.

EXP-004 // Pick your format

Two options.
One price each.

Need answers to specific questions? Take the Session. Want the full diagnosis, written down, so you can act on it for months? Take the Deep.

Option 01 · 60 minutes

Consultation Session

2,500EGP

For media buyers, smaller brands, or one specific problem.

  • 60-minute live call with Mohamed
  • Bring your questions, account or numbers
  • Screen-share: we look at the real data together
  • Leave with clear action points
Book the Session
Most complete Option 02 · 90 minutes

Deep Consultation

5,000EGP

For brand owners who want the full picture and a written plan.

  • 90-minute live call with Mohamed
  • Everything in the Session, plus:
  • Prep before the call — you send a brief + numbers/access, Mohamed studies your store and ads first Deep only
  • Session recorded — you keep the recording Deep only
  • Written document within 48h — your problems, ranked, with the solutions Deep only
  • Roadmap of what to do and in what order, when needed Deep only
Book Deep Consultation
Upgrade credit. Book the Session, upgrade to Deep within 14 days, and the 2,500 EGP you paid is deducted. You pay the difference only.
EXP-005 // How it works

Book. Pay.
Show up.

  1. 01

    Pick a slot

    Choose Session or Deep and book a time on the calendar.

    Both options
  2. 02

    Pay via InstaPay

    Send the fee to moessam16@instapay and share the receipt. Your slot is confirmed once payment lands.

    Both options
  3. 03

    Send your brief

    Fill the brief and share your numbers and access. Mohamed studies your store and ads before the call, so the 90 minutes go to answers, not setup.

    Deep only
  4. 04

    The session

    Live call. Real data on screen. Direct answers. Deep sessions are recorded.

    60 or 90 min
  5. 05

    Recording + written document

    Within 48 hours you get the recording and a full written document: your problems, the solutions, and a roadmap when needed.

    Deep only · within 48h
EXP-006 // What you walk away with

Not notes.
A plan you can run.

The Deep Consultation ends with a written document built around your store. This is the structure. The content is yours only.

Profit Lab.01

Your numbers

Profit Lab.02

Problems, ranked

Profit Lab.03

Solutions

Profit Lab.04

Roadmap

Profit Lab.05

What not to do

Delivered within 48h + Session recording Deep Consultation only
EXP-007 // Receipts

What people said
after the call.

Real messages from real clients, copied word for word. Names kept private.

To be honest, this was the best consultation I have attended. You spent time explaining and guiding me through every step as you effectively listened and provided your take on the matter. All your insights were impressive — I cannot believe you had concise responses to all the questions I had and your wisdom was full scope. After working in this field for a number of years, I realized there is always more to learn.
High-end jewelry brand, Lebanon
The consultation was very beneficial especially in reading the data and analyzing the campaign performance. Mohamed is a very data driven person and this is one of the things I was looking for in a performance marketer to help me scale my brand.
Brand owner
I wanted to express my gratitude for our consultation regarding the challenges I faced at work. Your insights have been incredibly valuable, opening my eyes to new ideas that helped me overcome a long-standing obstacle. I appreciate your prompt responses, professionalism, and willingness to share knowledge without reservation.
Consultation client
I've never been someone who believed in consultations, but taking this one has completely changed my perspective. I can confidently say I would've missed out on a once in a lifetime opportunity if I hadn't done this. Mohammed is incredibly knowledgeable and experienced in everything he's teaching. Everything he says is not only eye opening but also deeply valuable. I honestly can't wait to keep learning from him.
Consultation client
Bgd ya habiby kanet consultation kwysaaa awy w 3rft el weak point el 3ndy w ezay asht8l 3aleeha w keda keda msh akhr mara. Best in da town bro 🚀
TranslationHonestly, the consultation was really great. I found my weak point and how to work on it — and it definitely won't be the last time. Best in town, bro.
Consultation client, Egypt
Mohamed Essam, founder of Profit Lab
Mohamed Essam
EXP-008 // Who you'll talk to

Mohamed
Essam.

Founder of Profit Lab. Performance marketer and Shopify expert. Five years inside ad accounts and stores, owning the numbers — not just the campaigns.

You won't get theory. You get the same way of reading data he uses on the brands Profit Lab runs every day: margins first, then spend, then creative.

  • 5 yearsin performance marketing
  • FounderProfit Lab
  • Meta · TikTokGoogle · Snapchat
  • Shopifystore & CRO expert
EXP-009 // FAQ

Straight
answers.

What if my brand is small?

Good. Small is the cheapest time to fix the foundation. If you have one specific problem, the 60-min Session is enough. If you want the full diagnosis and a plan, take the Deep.

Do I get the recording?

Yes — with the Deep Consultation. The 90-minute session is recorded and you get the recording, along with the written document, within 48 hours. The 60-min Session is not recorded, so take notes.

Can I upgrade later?

Yes. Book the Session, and if you upgrade to Deep within 14 days, the 2,500 EGP is deducted. You only pay the difference.

How do I pay?

InstaPay, after you book. Send the fee to moessam16@instapay and share the receipt on WhatsApp. Your slot is confirmed once payment is received.

What do I need to prepare?

Session: your top questions, and access to the numbers you want to discuss (ads manager, Shopify, a spreadsheet — whatever you have).

Deep: fill the brief and share numbers/access before the call. The more real data Mohamed gets, the sharper the document.

Can you just run my ads instead?

That's what the agency does. Profit Lab runs performance marketing for brands end to end. Work with Profit Lab →

EXP-010 // Book

Stop guessing.
Book the call.

60 minutes for answers. 90 minutes for the full diagnosis and a written plan. Either way, you leave knowing what to do next.

Questions first? Message on WhatsApp.

1:1 with Mohamed EssamFrom 2,500 EGP
Book